Paul Giambarba | Package Design for Polaroid Type 105 Pos/ Neg Film

To satisfy the needs of photographers for a usable film negative, Polaroid's lab developed Type 105 Positive/Negative film. The negative could be washed and fixed as well. I tried to show this visually in the package design.

Certificate of Excellence in Packaging, 76, American Institute of Graphic Arts

Designer: Paul Giambarba

Design Director: Bill Field

For more detailed information click on The Branding of Polaroid.

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© 2009 by Paul Giambarba